A custom website, built specifically for your brokerage, is the backbone to our lead generation systems. It allows us to educate potential recruits about the benefits your team has to offer, and gives us the ability to promote you online. Your website is built by our team, and can be fine tuned to promote the special things you have to offer.
Not everyone should be directed to the home page of your website. Our systems place special online ads that lead to specific landing pages, targeting their interest. This type of optimization leads to more than 400% conversion for lead capture.
You are a recruiter, not a website developer. This is why we make all updates on your site for you. Need to add a new video? No problem. Need to promote a new partner or award you just won? Just let us know, and we’ll do all the work. And of course, our team is constantly reviewing and updating your website with fresh content so your website is never out-of-date.
Lead generation isn’t only about getting leads, it’s about getting leads first. Our partnerships with the largest job sites like Craigslist, Glassdoor, CareerBuilder, and Indeed, as well as relationships the some of the nations largest real estate licensing schools, ensure priority placement and exclusive access to potential recruits so we can send you leads before your competitors even know they exist. Combine that with our Google optimized sites and social media campaigns, and you’ve got a recruiting machine.
The easiest way to track and share your results is through our weekly and monthly reports. Every Friday you’ll receive a spreadsheet of all leads generated by our systems that week. On the first of each month, you’ll receive a spreadsheet of all leads generated in the previous month. These are in .csv format and can be easily imported into any CRM for continuous follow up.
The best recruiting systems have specialized lead follow up. The broker may follow up with licensed leads, but an assistant may follow up with unlicensed leads and brand new agents. For this reason, your leads and reports can be routed to multiple team members, allowing you to optimize your lead follow up.
Not every lead is ready to sign with your brokerage the day we capture their information. Our automatic emails begin just seconds after the lead lands on your site, and continue for weeks to keep you front of mind, without being overbearing. Each email has a specific value and a calculated call to action to increase engagement.
The best thing about drip campaigns is that they run automatically; there is literally no maintenance on your end. When a new lead fills out the lead capture form on your site, the drip campaign begins automatically and runs to completion.
Blogs are one of the best ways to engage an audience, but require a lot of time and attention to manage. So, we’ve decided to do it all for you. One to two times per month, your blog is automatically updated with fresh new articles. These blog articles can be shared on your social media sites, or emailed directly to agents you’d like to recruit.